b'ENVIRONMENTconsiderations relating to environmental sustainability, since the trucking industry is highly regulated in areas like emissions. And also, because energy-saving measures relate directly to cost savings in a business that sends trucks across Canada through more than 100 agent moving companies. The world has changed, said Clark. We have to look at different motivations of people beyond just making a living. In response to that change, in 2016 Atlas launched its Sustainable Agent Certification program, which invites everyARE YOU FEELINGAtlas agent to meet environmentally friendly standards to qualify for certifi-cation. They must show that they areTHE TGSKRYT? reaching their targets every year in order to maintain it. The standards cover such areas as materials management (includingSleeper cars make a comeback in Europe as a waste reduction and recycling), trans-portation (such as fuel waste-reductiongreen alternative to short-haul flightsstrategies); facilities (energy efficiency) and sustainable purchasing policies.In the 19th century, when railways were being carved out of the rural countryside across Europe, many lamented their arrival, complaining that these brutal industrial intruders were destroying the landscape and polluting the environment. Today, rail is As Millennialsrecognized as an efficient and energy-saving travel option, with a light environmental and Gen-Z comefootprint. Many even think of it as picturesque and charming.Still, it may come as a surprise to many that the sleeper car, which seemed to have vanished like the floppy disc, transistor radio and other 20th-century relics, is making into prominence,a comeback.companies that wantYou can blame flygskam, a Swedish term that translates literally as flying shame. There is a growing view that it is irresponsible to rely on frequent short-haul flights because of their substantial carbon footprint. This is exemplified by advocates like to retain the bestOui au Train de Nuit (Yes to the Night Train) in France and Back-on-Track, a European network that supports European cross-border passenger train trafficnight trains in employees need to beparticular. Its also being backed by legislation: France recently moved toban short-haul internal flights where train alternatives exist, following theable to demonstrateAustrian example.Rail-travel aficionadosincluding environmental activist Greta Thunbergare authentic socialshowing off their tgskryt or train brag with social-media posts featuring their rail-travel adventures. Whether its for environmentally altruistic reasons, or because the responsibility travelling public is fed up with airport lineups and anxious about COVID transmis-sion in sealed spaces, expanded sleeper service is being rolled out across the EU. A few examples:Numerous small actions make up eachAustrian line sterreichische Bundesbahnen (BB) has relaunched overnightof these broader areas, from using low- service from Vienna to Berlin and links between other destinations in Germany, sulphur diesel fuel to distributing print-on- Switzerland and Italy.demand digital marketing material insteadSwedens Snlltget is increasing night routes from Stockholm and Malm to of paper brochures. Were using video surveys instead of going out and doingDenmark and Germany.estimates. Our operations department hasThe new Caledonian Sleeper, connecting London and Scotland, positions itself as a a planning manager that uses software to make sure were using the most efficienthigh-end experience.routes, Clark says. Even food-waste diver- France is resuscitating overnight routes from Paris to Nice and Perpignan.sion is part of the plan, via a U.S.-based organization called Move for Hunger,Night trains have also bounced back in Switzerland, the Czech Republic, Slovakia, which will arrange for usable food left behind in a move to be donated to a Hungary, Slovenia, Croatia and Serbia.food bank.Winter 2021PERSPECTIVES17'