b'GLOBAL COLLABORATIONBEYONDCANADIAN BORDERSBy Sarah B. HoodThrough global partnerships, CERC is changing international attitudes, policies and programs to benefit relocationT he nature of the relocationtion allows us to pool limited resources tothe human resources sector, allowing both industry is global, yet fewachieve common goals more effectivelyorganizations to endorse each others members realize just how activeand efficiently. programs, events and projects, facilitating CERC is on the internationalAmong its most recent initiatives, CERCthe exchange of educational materials stage in supporting and advan- joined the World Federation of Peopleand opening the door for the reciprocal cing relocation concerns. As noted byManagement Associations (WFPMA) inawarding of continuing-education credits.Tad Zurlinden, CEO of the EuropeanMarch of this year. The two organizations Relocation Association (EuRA), Therewill work to better the HR profession andAnd for many years, CERC has collabor-are national associations all overbutrelated fields through information- andated with EuRA, including as a founding none punches quite as heavily as CERC. resource-sharing, collaboration on jointmember of the Coalition for Greener initiatives, and support for research in Mobility. This work is pretty impres-CERC understands very well the import- the field. sive for a national organization. It really ance of its role in the broader world.does put CERC on the world stage, says "CERC recognized many years ago thatA little earlier this year, CERC renewedEuRAs Zurlinden. CERC, like EuRA, collaboration among our global-mobilityits Memorandum of Understanding withhas an effect on the economy. Mobility is partner associations is critically importantthe Chartered Professionals in Humanextremely important if organizations want to our success, says CERC presidentResources (CPHR). The agreementto send the right person to the right place and CEO Stephen Cryne. Collabora- provides for information-sharing withinaround the world.12PERSPECTIVESSummer 2024'