b'ABORIGINAL BUSINESS REPORTSANDY GENE WAS THERE EVER AN ISSUE THAT Its really hard to narrow it down just oneWAS PARTICULARLY STRESSFULfavourite, but [when] working at CCAB,TO PRODUCE?one of our priorities was to increaseSANDY GENEIndigenous procurement in the supplyEvery issue is stressful and equally exhil-chain, and there was an edition we did inarating! The anatomy of the magazine the fall of 2019 that focused on procure- is complex with a multitude of deci-ment. It generated a lot of buzz. Theresions required to enhance and engage was even a request for certain digitalreader experience. There are just so sections to be used to supplement anmany moving parts; its a massive educators lesson plan as part of theirproduction at top speed. I can honestly curriculum, plus an increase in requestssay that the magazines success is all for print copies on shelves at librariesabout collaboration and a solid relation-and other organizations. There was alsoship between CCAB staff, its members, an article, Constructing a Brighter Future in the Spring 2021 edition that not onlyMediaEdge Publishing, the advisory won an award but prompted an entirecommittee, a great team of writers and annual edition on construction andproofreaders, and a strong editor. building trades.SHANNON SUTHERLANDThe most stressful issue was this issue! Honouring an organizations 40-year history is an enormous responsibility that we all took very seriously. And this organization has such a deep and rich history. Trying to decide what to include was very challenging. I just hope people understand that we did care very much, and we did our best. The magazinesIn the end, this issue was about people, lndigenous leaders and entrepreneurs, success istelling their stories and sharing their perspectives, and I think that is some-all aboutthing to be celebrated.collaboration. SHANNON SUTHERLAND Deadlines are always stressful, and between CCABI dont like to play favourites, but I domany of our magazines are tied to love food and beverages, so our Fallour events, which of course cant be staff, its members,2023 issue was a favourite of mine. Butmoved! Ive found that I will always then there was our Winter 2024 issue choose excellence over all else even MediaEdge,who couldnt love a cover with Bobbieif it means delaying the publication Racette of Virtual Gurus with the head- by a week or two. I did recently hear the advisoryline Bring it!? That was a pretty powerfulthe saying Excellence is the enemy cover! MediaEdge always brings their Aof good, and that made me think a committee, agame when designing our covers. little bit. But no, in the end, I will take great team of writers, proofreaders and a strong editor.Sandy Gene Former CCAB VP Events, Marketing & Communications 70A CCAB PUBLICATIONSpring 2024'