b'RCABC UPDATECORPORATECULTUREBRYAN WALLNER Chief Executive Officer, RCABCW hat is your companys work- and hyper-competitive wages? If the focus isLets talk about our feelingsplace culture? on filling the funnel with new employeesEmployees get a paycheque, a safe work envi-Alothasbeenwrittento make it through the summer, how doesronment,benefitsandvacation/overtime aboutcultureandwhatitcorporate culture happen? pay to bank for the off-season. What else is meanstobothemployeesandcustomers.Surprisingly, one of the key contributorsneeded? Well, millennials for one. They are As a business owner, you set the tone fortoyourculture,whatpotentialemployeesthe #1 generation currently in the workforce. your companys culture. Whats important,feel about your company, comes from pastIf your hiring pool includes people 20-39 what gets done, how it gets done and howemployees. Thishappensintwodifferentyearsoldyouhaveprobablyheardwhat employeesfeelaboutthecompanyareaways: first, directly from people who leave,they want:direct reflection of the owner.either recruited away or fired. They have anA sense of meaning Does corporate culture matter, and is itinfluence on how your culture develops. Also,A job that helps cultivate, develop and even possible to create a culture in todaysyour culture is a product of who stays vs. tightlabourmarket,withseasonallay-offswho leaves. grow skillsA coach, not a bossAnd the elusive worklife balanceNot surprisingly, as millennials are now closinginon40,theyalsowantsecurity, more and more in their career choices. But how they feel about where they work and the culture influences their decision to stay or leave. Why take the time to focuson culture?It attracts talent. Job candidates eval- www.precisionmetals.ca uate your organization and its climate before they even consider applying. It drives engagement and retention.Your Metal Specialists Culture impacts how employees act.It impacts satisfaction. ResearchTested and certified by shows that employee satisfaction is Proudly made in Canada linked to strong workplace culture.8081, 132nd St. Surrey B.C. 604.594.6001t affects performance. IProducing premier Standard and Custom products for the construction industry since 1975 Organizations with strong cultures outperform their competitors finan-cially and are generallymore successful.It makes good business sense. 8lROOFINGBC l SUMMER 2019'