b'Attracting New TalentAttracting New Talent to the Roofing IndustryThe Roofing Un-ConventionRichard Shanks, Marcus Aguas and Jason Campbell at Centennial CollegeL astfall,OIRCAbeganex- Withanunderstandingthatconsultants, suppliers and manu- the chance to win a $250 Amazoninto the structure of a building and ploring the idea of hostinggetting attention, building inter- facturersallhavesomethingtogiftcard,generouslydonatedbyprotects it. His courses offer some atradeshow/convention/ estandgeneratingengagementteach.Theshowwouldencour- Dean-Chandler Roofing. structural and material knowledge job fair to attract new talent tofrom groups of people who areage exhibitors and presenters toMarcosAguas,afirst-yearAr- but mainly in a residential context. the roofing industry.mostlyunfamiliarwiththein- usemediumsthatwouldexcitechitecturalTechnologystudentatAs a student, Aguas is interest-The initiative, in partnershipdustry will require some uncon- and intrigue a younger audience. CentennialCollege,wonthegifted in a part-time and summer job withIIBEC-OntarioChapter,ventional thinkingthe initiativeTogaugetheappetiteforcard. Aguas admitted that he did notin roofing. Looking to the future, would focus on attracting andhas a working title of The Roof- suchashow,OIRCAusedTheknow much about commercial roof- he said he would be looking for a educating youth and other un- ing Un-Convention. Building Show as an opportunitying but said he would like to learnco-op placement in his third year and would be eager to attend a tapped demographics, such asThe approach to the show em- tosurveyindustryprofessionalsmore. In particular, he was interest- show that would put him in front women, to the industry. phasizes education. Contractors,andstudents.Respondentshaded in understanding how a roof fitsof potential employers. - PMI Programs- Modified Bitumen- Built Up Systems - Metal Roof Systems- Waterproofing- Restoration- Emergency Services- Roof Anchors- Single Ply - Roof Top Decks- Sheet Metal- Inverted 14ONTARIO ROOFING NEWSISSUE 4 2019/2020 THE ONLY SOURCE FOR PROFESSIONAL ICI ROOFING CONTRACTORS IN ONTARIO ORN'